What attracts the sponsors eye to Trevor Bayne

Today's fans have this thing about a driver having a relationship with a sponsor and some believe if there is no success on the track, there is going to be no success with the partnership.  There are some, however, that truly can see how a partnership like Trevor Bayne and AdvoCare have worked out for as long as it has.

Bayne signs memorabilia for fans at the AdvoCare Booth

When you look at what Trevor Bayne has done off the track at AdvoCare's independent distributors at meet and greets and speak of their products and his off the track style has helped garner the reputation for his sponsor.  AdvoCare is part of Bayne's regiment for performance with their many products in his corner.

"That relationship has been one of the best relationships, if not the best relationship; that I've had in all my career with a partner and a sponsor for more than one reason," Bayne said.  "They've committed to sponsor every single race, which is incredible at this level.  But beyond that, the people in that company and the distributors, they are all super fit people, and it motivates you to keep fit yourself and keeps you accountable."

It was late in 2013 when AdvoCare began their partnership with Bayne after they decided not to move to the Sprint Cup Series with Austin Dillon and Richard Childress Racing.  The partnership started when Bayne began to use their products after he was diagnosed with MS in 2011, so Bayne knew if he wanted to keep going further into his career he needed a change and AdvoCare was the company that took him in the right direction.

"The product is incredible, and it's been really good for me to take it to keep me fresh and hydrated before the races.  It's been a big part of my routine and helps me in the car.  Also being around fit, like the distributors, you can't be an overweight race car driver and out of shape if you're going to work for AdvoCare."

Roush has had to support its other 2
cars in Sprint Cup for 2 seasons

Next season, Bayne for the first time will have someone other than AdvoCare on his No. 6 Ford Fusion.  Liberty National Life will be on board for several races and as a major associate sponsor on the car for the 2017 season.  There have been fans question why these sponsors wanted to be on the 6 car and possibly not with Greg Biffle, Ricky Stenhouse or even Chris Buescher, however, the posture that Bayne brings to the table for sponsors is different on and off the track.

He's very composed behind the camera when he is interviewed by the media, he is able to keep his cool even through the lows of the season and thanks the sponsors he has every race.  Bayne has been the only one at Roush Fenway Racing to be able to fill a complete season with sponsors since coming on board, as teammates Ricky Stenhouse and Greg Biffle had support from Roush Performance and Ford on their cars at time that brought little to no revenue to the team.

AdvoCare re-upped through the end of the 2019 season with Trevor Bayne and Roush Fenway back in November.  The partnership that started back in 2014 in the NASCAR Xfinity Series (then Nationwide) has grown into one of the healthiest in the sport between the driver and the sponsor.

Bayne's results on the track may not weigh in to many fans on social media but his off the track performance with his sponsors has repped the results for the company that has backed him.  I have seen many AdvoCare Independent Distributors discuss Trevor Bayne's meets and all have positive reaction to the driver that their company backs.  It helps when the athlete that company backs uses their product on a regular basis.  Bayne is able to speak out to these people and what they do.

Maybe it's time the fans that question sponsors realize there's positives that outweigh the negatives.